Dealer workshops introduce pricing menu in bid to attract new custom
Vauxhall has launched a new ‘all makes approved service’, offering fixed-price servicing across its authorised workshop network.
Under the ‘all makes approved’ banner, the carmaker has also introduced a new ‘all makes approved fixed-price repairs’ program.
Customers can book service or repair appointments online, with Vauxhall’s ‘price match promise’ which it says guarantees its workshops to match any like-for-like quote within a five-mile radius.
The fixed price servicing is limited to engines up to 2.0l and excludes what Vauxhall describes as ‘performance’ cars.
What’s more, oil and filter changes do not include air and pollen filters.
Vauxhall fixed-price repairs
|Oil and filter change in vehicle health check (Air and pollen filters not included. Excludes engine over 2.0l and ‘performance cars’)||£99|
|All-makes approved service (Air and pollen filters not included. Excludes engine over 2.0l and ‘performance cars’)||£159|
|Front brake pads||£99|
|Front brake pads and discs||£199|
|Rear brake pads||£95|
|Rear brake pads and discs||£229|
|Front wiper blades||£29|
|Battery (petrol and diesel)||£109|
|Battery (Stop/Start models)||£169|
Vauxhall fixed-price servicing
|All Makes Approved Fixed Price Service at RRP £159 ~|
|Oil and filter change inc. vehicle health check||✓|
|Video electronic vehicle health check||✓|
|Coolant check and top up||✓|
|Brake fluid check and top up||✓|
|Windscreen washer check and top up||✓|
|Check and adjust tyre pressures||✓|
|Reset service light||✓|
|Wash and vac||✓|
|Visual alignment check||✓|
|Check and advise on transmission oil level||✓|
|Pollen or Air filter check|
Renowned industry expert, Andy Savva released a video in which he relates a ‘full service’ to a ‘full English breakfast’.
Andy said: “The full English breakfast has no clear definition of what’s in it, just like a full service and this is where confusion and misunderstanding often arises.
“We have made it all up.
“The full service, the gold service, the A service, the b service, the platinum service’ and whatever else.
“You must be confident to explain the price differences from the cheap offerings down the road.
“You can only do that if you’re proactive and know the market place you are in.
“In the end we’re all governed by the consumer’s perception of the quality of service at a reasonable and competitive price which represents value for money.
“The vehicle owner is not capable of comparing apples with oranges.
“It’s our collective responsibility to educate our customers about the local, honest, transparent quality service we can provide as independent garage owners.”
Last year a Warwickshire-based independent garage was forced to pay £11,150 following a Trading Standards operation because of a misunderstanding between the business and the customer on the definition of a ‘full service’ and a ‘major service’.